Start with the offer and audience
We separate services, brand searches and different customer needs. Each group gets a suitable destination page and relevant ad copy. Locations follow the area you serve; languages follow customer communication. The language of this page does not determine your campaign settings.
What we need to assess the work
Prepare your website address, service description, sales area and advertising objective. Access is provided through an invitation to the relevant account; there is no need to share the owner's password. For existing advertising, we review campaign history, account restrictions and current measurement.
- Your offer, prices and how customers make inquiries.
- Ad languages and the corresponding landing pages.
- An acceptable advertising budget and spending approval process.
- The action that will count as a useful outcome.
What an agreed search launch includes
We prepare campaign structure, keyword groups, exclusions for irrelevant searches and ad copy. We match ads to landing pages and agree locations, scheduling and budget limits. Selected website actions are tested; a button click and an inquiry actually received are recorded separately.
- A campaign map explaining the grouping decisions.
- A list of configured actions and their test results.
- Landing page findings and a plan for the next work stage.
Decisions after launch
Before activation, we present the settings and ads for approval. After launch, we review actual search terms, spending and inquiry quality with your team. Reporting connects each change to observed data; budget increases require separate agreement. The proposal defines the period and scope of ongoing management.
Pricing and work boundaries
Setup and management fees depend on the number of services, languages and the condition of your measurement. Advertising spend is paid separately. Review decisions, the auction and demand affect delivery, so we do not promise a fixed number of inquiries or acquisition cost. Landing page development, call tracking and CRM sales imports require separately agreed scope.
Discuss your search campaign
Send your website, service, sales area and approximate budget. We will identify what is ready to launch and what needs preparation first.